IKOR_Lean Start_up

The classic way in which a product, service or business is developed within a company that already has a functional core business has a well defined and very familiar sequence: Strategic thinking at management level in which it is decided that this new product, service or business is a potential blue ocean. Detailed market study […]


There are plenty of places where we can find definitions of what is Lean Manufacturing as well as the flashy Japanese words associated with this philosophy, such as “Jidoka“, “Heijunka“, “Andon“… But what is Lean really? Lean, in simple terms, means trying to be capable of offering the client that for which they are willing […]